The biggest challenges for seasonal businesses

    27%

    27% perceived rising supply costs as the biggest challenge for seasonal businesses — the most common answer.

    n = 3,021 Americans and Canadians aged 45 and older · Fielded 2026 · Cherry Data Signals

    Breakdown

    rising supply costs27%
    national-chain competition15%
    wages and staff shortages14%
    rent and property costs11%
    a short peak season10%
    off-season cash flow8%
    weather-dependent revenue7%
    marketing and attracting visitors3%
    payment-processing fees2%
    equipment repairs and upgrades2%
    0%50%100%

    Figures are rounded and may not total exactly 100%.

    Methodology

    Sample
    3,021
    Population
    Americans and Canadians aged 45 and older
    Country
    United States and Canada
    Fielded
    2026
    Research by
    Cherry Data Signals
    Study
    The Nostalgic Summer Businesses America Loves

    Cite this statistic

    Cherry Data Signals (2026). "The biggest challenges for seasonal businesses" Survey of 3,021 Americans and Canadians aged 45 and older, United States and Canada. https://cherrysignals.com/statistics/the-biggest-challenges-for-seasonal-businesses

    Free to reproduce with attribution to Cherry Data Signals and a link to this page.

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    Research by Cherry Data Signals