How are Americans preparing financially?

    64%

    64% of US adults increased their savings as a preparedness measure.

    n = 6,071 US adults · Fielded 2026 · Cherry Data Signals

    Breakdown

    Increased savings64%
    Cut discretionary spending53%
    Built an emergency fund47%
    Diversified investments38%
    Picked up extra income33%
    Bought gold or hard assets26%
    Considered relocating21%
    0%50%100%

    Multiple selections allowed; figures do not sum to 100.

    What it means

    Financial preparedness is the most common form of all, and the most conventional: saving more and spending less.

    Methodology

    Sample
    6,071
    Population
    US adults
    Country
    United States
    Fielded
    2026
    Research by
    Cherry Data Signals
    Study
    The new prepper economy

    Cite this statistic

    Cherry Data Signals (2026). "How are Americans preparing financially?" Survey of 6,071 US adults, United States. https://cherrysignals.com/statistics/how-are-americans-preparing-financially

    Free to reproduce with attribution to Cherry Data Signals and a link to this page.

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